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What Are Experiential Graphics?

Experiential graphics are the materials that are used to help define a customer’s experience with your brand within your corporate interior space. Experiential graphics involve colors, images, typography, and other elements that allow customers, employees, and visitors to have a positive impression of your company. Experiential graphics create an environment that fuses disparate signage elements to distinguish your brand from your competitors. Often experiential graphics are made of adhesive vinyl that conforms to the contours of the walls of interior spaces to fully integrate your brand with your interior. The fusion of elements allows for experiential graphic design to help your Charlotte, NC company connect with customers, employees, and collaborators.

Examples of Experiential Graphics

Because experiential graphics constitute a multitude of signage elements working together, they come in a variety of forms for specific purposes. The integration of these disparate elements is what gives experiential graphics their immense power to connect with all who interact with your corporate space. The examples listed below are just a few examples of the possibilities that experiential graphics present to create a positive impression of your company and connect with all who enter your corporate interior.

Wall Wraps

The vinyl graphics that comprise much of the signage elements involved in experiential graphic design are put to their most effective use in the form of wall wraps. Wall wraps are expertly affixed to the interior wall space of your office or retail space to create an immersive and inspiring branded experience that communicates your company’s objectives and enhances the overall environment.

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Standoff Mounted Signs

Three-dimensional signs such as standoff mounted signs comprise a notable aspect of experiential graphic design that can be utilized. Standing off one to two inches from the wall and made of sturdy materials such as acrylic, standoff mounted signs work in conjunction with other graphical elements to make your logo or company name literally leap off the walls of your lobby or other installation space. Three-dimensional displays are an important element of experiential graphic design that help your brand go the extra mile to leave a lasting impression on all who encounter it.

Elevator Wraps

Experiential graphics travel with customers, employees, and visitors wherever they travel within your space, especially at key transport locations such as elevators. Elevator wraps integrate with the doors of the elevator and the surrounding wall space to carry your brand across multiple floors of your office interior, make each floor memorable, and captivate all who use your elevators at every step of their journey.

Timeline Wall Displays

If your organization has been around for many years, having timeline wall displays that celebrate your company’s proud legacy, important milestones, impactful personnel, or other events is another useful application of experiential graphics. Timeline wall displays transform hallways or common areas of the office into celebrations of what makes your organization special while enhancing the aesthetic appeal of your space in the process.

Frosted Vinyl

Frosted vinyl serves practical functions as well as maintaining your brand consistently and appealingly in all areas of your business. Frosted vinyl is used to create an opaque, yet stylish effect on your interior glass, carrying your branding throughout your space in an immersive way. Frosted vinyl is an essential component of experiential design because of its versatility and visual appeal.

Office Graphics

The most effective application of experiential graphics is throughout your entire office space. Experiential graphics allow the interiors of your offices, conference rooms, showrooms, display rooms, and other areas of your corporate space can be made into a comprehensive and immersive showcase of your company’s branding and messaging.

Heritage Signs & Displays Provides Impactful Experiential Graphics for Charlotte, NC Companies and Organizations

Heritage Signs & Displays is an award-winning Charlotte sign company that specializes in the printing and installation of impactful experiential graphics for companies, organizations, and venue spaces in the Queen City. Since 1977, our talented signage experts have served the Mid-Atlantic and Southeast regions with custom signs, commercial interior graphics, trade show displays, and commercial printing that we print from our Charlotte-based sign shop. Our goal with each job we do is to ensure that the lobbies, boardrooms, commercial showrooms, offices, and retail spaces we serve create lasting positive impressions on your target audiences and achieve key brand initiatives. We have earned hundreds of 5-star reviews from our satisfied clients and regional and national awards for our work.

Experiential Graphics in Charlotte, NC
Experiential Graphics in Charlotte, NC

Our Experiential Graphics Installation Process

The Heritage team prides itself on making the process of printing and installing experiential graphics for our Charlotte, NC clients collaborative, timely, and efficient. In the decades that we have served clients throughout the Southeast, we have refined the sign installation process to maximize your complete satisfaction and respect for your deadlines and budget. Our project managers guide you through the whole process and make it easy to create experiential graphics that will serve your purposes and communicate your branding and messaging most effectively. We conduct site surveys prior to the installation of your new graphics to ensure accurate measurements and a smooth experience for your staff. Our goal with every job we do is your team’s complete satisfaction and to leave your space transformed for the better with the signs and graphics we create.

Experiential Graphics FAQs

Experiential graphics branding is a form of visual communication that uses graphic designs, images, and symbols to convey the brand's story and message. It aims to create a unique and memorable experience for the audience by combining physical space with visuals. Experiential graphics provide an opportunity for both branding enhancement and engagement within your space. They also allow for artistic elements that amplify your organization’s mission to shine.

Experiential graphics can be used in a variety of ways to brand corporate interiors. These designs and visuals can be incorporated into the physical environment of an office space, such as walls, floors, ceilings, and even furniture. By utilizing these elements, a brand can create a cohesive and immersive experience for employees and visitors alike.

Experiential graphics can greatly enhance the customer experience by creating a visually stimulating and engaging environment. These designs can be used to guide customers through a physical space, providing them with information about products or services in an interactive and memorable way. Additionally, experiential graphics can also create a sense of brand identity and personality, making the customer feel more connected to the brand. By incorporating branding elements into the physical environment, customers can have a more complete and immersive experience with the brand.

Experiential graphics can help create a strong and cohesive brand identity within the physical space. By incorporating branding elements into the environment, employees and visitors alike will be constantly reminded of the company's values, mission, and image. Experiential graphics can enhance the overall aesthetics of the space, making it more visually appealing and welcoming. This can have a positive impact on employee morale and productivity, as well as leave a lasting impression on clients and visitors. Finally, experiential graphics can also be used to educate and inform employees about company policies, procedures, and goals.

Contact Heritage Signs & Displays Today to Create and Install Your New Experiential Graphics in Charlotte, NC

If you’re ready to explore the possibilities of experiential graphics in your corporate interior space, contact the custom signage experts at Heritage Signs & Displays today. Our talented project managers will help guide you through the process and install experiential graphics that connect with your customers. Call us at (704) 551-0700 or Get a Quote for free today!

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