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File Preparation Tips


Please provide high resolution artwork in the following formats; Adobe Creative Suite, EPS, PDF, JPEGs, TIFFs or PNGs.

When sending Native files (InDesign, Illustrator, Photoshop) please include the following; links if files are not embedded, fonts used in document if not converted outlines, cut/crease/fold paths on a separate layer and do not flatten images in Photoshop if we need to manipulate the file.

Size & Bleed

Files need to be built to the final trim size, plus 1/8" bleed on each side. Therefore, if you are ordering a 5 x 7 postcard, the graphic file's size should 5.25" x 7.25". When generating the file into the proper format, do not use any crop or printer's marks as these will increase the dimensions of the design file.

Image Resolution

For best printing results, we recommend files to have a resolution of at least 300 dpi. Submitting files with resolution lower than 300 dpi may result in the print turning out pixelated or blurry.

Color Mode

All full color artwork and/or images must be saved in CMYK (cyan, magenta, yellow, black) color mode. While black and white artwork and/or images must be in grayscale color mode.

Files submitted in RGB or Pantone color mode will be converted automatically to CMYK. Converting these to CMYK would cause a shift since they are not of the same color spectrum. Please specify if you need us to match a Pantone number in accordance with a tangible Pantone Book.

Safety Zone

Do not place any critical images or text beyond the safety zone, which should be at least 1/8" within the final trim size. This will ensure that they are well within the finished piece when it is trimmed.

Font & Lines

When creating files on vector based software such as illustrator, InDesign, or Freehand, all text must be converted to outlines before generating the final PDF file. If working out of Photoshop, simply flatten the image. Do not use fonts smaller than 8 pts. Note that small or very narrow fonts may not render well on print against dark backgrounds. Keep all lines at least.25 points thick. While thinner lines may be visible on screen, they may not show on print.

Keep all lines at least .25 points thick. While thinner lines may be visible on screen, they may not show on print.

Artwork with Borders

When trimmed, the border should be 1/4" thick. Therefore, it should be set up to be 3/8" from the bleed line. There is a cutting tolerance of 1/16" which may cause uneven borders. We do not recommend borders. However, if they are necessary in your artwork, keep the minimum border thickness to make it possible for us to cut as evenly as possible. We do not guarantee perfect trimming.

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