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Leah & Louise: Creating a Custom Sign for a Modern Juke Joint

A Local Restaurant Bringing Mississippi Valley Dishes to Charlotte

Leah & Louise is a restaurant local to Charlotte, NC founded and led by James Beard-nominated Chef, Greg Collier and business partner/wife Subrina Collier. Leah & Louise is a self-described southern-inspired juke joint that brings classic dishes from the Mississippi River Valley to the Queen City. This delicious local business has earned a well-deserved reputation for excellence, earning hundreds of 5-star Google reviews in the process.

Bar

Leah & Louise is located at Camp North End, a former car factory and military depot repurposed into a shopping and entertainment venue just north of uptown Charlotte. In order to make Leah & Louise stand out among the trendy shops, bars, and restaurants, Greg and Subrina Collier reached out to the sign specialists at Heritage Printing, Signs & Displays. In coordination with Alli Cruse of Camp North End, the Heritage team collaborated with the Colliers to make Leah & Louise a prominent fixture of this trendy nightlife location.

A Sign for a Modern Juke Joint

Leah & Louise Custom Signs

When it came time to create a sign for the Camp North End location, the Colliers had the Leah & Louise logo on hand as well as a vision for what they wanted the sign to look like. Specifically, they wanted to achieve the rustic look of a modern juke joint, historically African-American establishments in the Southeast best known for their lively music and dancing. After consulting with the Heritage team on the best ways to implement the Leah & Louise logo into a three-dimensional sign, the final list of materials included a combination of corrugated metal, ½” acrylic, and solid cedar. The rust pattern was designed to be printed directly onto the corrugated metal. Additionally, standoffs were designed to be installed behind the letters so that they would float 1” away from the metal, thus projecting a three-dimensional effect and allowing the logo text to stand out more effectively. Lastly, the wood block serving as the foundation for the custom sign was stained with linseed oil to accentuate the natural beauty of the wood.

The Process of Crafting a Custom Sign

Sign Maker

Once the design was conceptualized and approved by the Colliers, the Heritage team set about to bring the sign to life. The steps that the team of sign specialists took to create Leah & Louise’s custom acrylic sign included the following:

  1. Laser-cut the Leah & Louise logo out of ½” thick white acrylic.
  2. Created a template for the letters to go into.
  3. UV printed the color directly to the acrylic to leave a white border around the individual letters.
  4. Cleaned and added UV adhesion promoter to the corrugated metal.
  5. UV printed the rust pattern to the face of the corrugated metal.
  6. Used Linseed oil on the cedar wood to enhance the natural finish and act as a protectant for the wood, since it ages gracefully and adds an amber look over time.
  7. Routed holes into the wood for the standoff studded letters and corrugated metal.
  8. Used white PVC piping as spacers to go over the studs behind each letter to complete the finished look when installed.
  9. Attached metal studs to the letters.
  10. Added adhesive to all the holes to aid in the installation of the letters. The glue held the studs upright while they settled into the holes that were drilled into the wood.
  11. Installed flush onto the brick wall of the Leah & Louise building’s exterior.

Leah & Louise Custom Signs

Greg and Subrina Collier were thrilled with how the sign evoked the feel of a modern juke joint that they had intended. The sign amplifies the Leah & Louise brand and raises its visibility among the other restaurants in Camp North End.

Heritage Printing, Signs & Displays Specializes in Custom Sign Creation

Leah & Louise Custom Signs

Heritage Printing, Signs & Displays is a local, veteran-owned sign company serving Charlotte, NC, and Washington DC. Heritage is known for quality project management and customer service in support of clients’ commercial interior graphics, event signage, retail point of purchase displays, commercial printing, and direct mail. Heritage offers turn-key solutions for its clients’ print and signage needs.

To learn more about Heritage Printing, Signs & Displays, or inquire about a project, call (704) 551-0700 or use our convenient online form to Get A Quote.

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York County Sheriff’s Office Client Spotlight

Heritage Signs & Displays recently installed a new timeline wall display in the York County Sheriff’s Office to celebrate centuries of service and history in conjunction with a major interior update to their facility. Heritage was tasked with updating the York County Sheriff’s Office wall with new branding to highlight the history of the organization. Upon hearing the request, we were more than happy to assist the York County Sheriff’s Office in this endeavor.

A Rejuvenated Wall of Remembrance and a Straightforward Installation Process

The history of the York County Sheriff’s Office is long and involved, which required a large wall wrap for the hallway that leads to the main meeting room, where press conferences are regularly conducted for local TV news in surrounding communities such as Rock Hill and Fort Mill. The Heritage team conducted the initial walkthrough and site survey of the space to give an accurate proposal for the finished signage. The Heritage team was able to make the process straightforward, simple, and transparent.

The idea for the timeline started off with a wall wrap, but eventually, the project scope expanded with the inclusion of dimensional lettering to accentuate the individuals and events in the history of the York County Sheriff’s Office. The lettering gave a three-dimensional effect that allowed the events and individuals to be highlighted most effectively. The additional materials involved in the installation included a combination of brushed silver lettering, gull wall wraps, and acrylic stand-off plaques. In total, the timeline wall is 60 feet long, with photos and events as far back as 1786.

A Legacy Preserved and a Promising Future

Once the Heritage team finished installing the timeline wall wrap and dimensional lettering, Major Hudgins and the officers at the York County Sheriff’s Office were overjoyed with the work that we did. Heritage Signs & Displays has a well-earned reputation for interior transformations and the officers at the York County Sheriff’s Office are only some of the satisfied clients who have not only been overjoyed with the results of our work but are eager to work with us in the future.

The York County Sheriff’s Office: Centuries of Public Service and Protection

The York County Sheriff’s Office has proudly served and protected York County, South Carolina since 1786, when the first sheriff James Hawthorne was unanimously elected. York County encompasses the northernmost point of South Carolina and includes such towns as Rock Hill, Fort Mill, and Tega Cay, which are only minutes away from Charlotte, North Carolina. The York County Sheriff’s Department is an important and faithful servant of the people of York County, having experienced numerous events over its centuries in operation.

Heritage Signs & Displays Produces and Installs Custom Signage for Charlotte, NC Companies and Organizations

Heritage Signs & Displays is a local, veteran-owned sign company serving Charlotte, NC, Washington, DC, Louisville, KY, Baltimore, MD, and more. Heritage is known for quality project management and customer service in support of clients’ commercial interior graphics, custom signs, event signage, and commercial printing. To inquire about a project for your business, call Heritage Signs & Displays at (704) 551-0700 or use the convenient online form to Get a Quote today!

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Custom Signs Home Page Vinyl Graphics Window Graphics

Charlotte Douglas International Airport (Project Spotlight)

Heritage Lends a Hand in Transforming the Charlotte Douglas International Airport

Heritage Signs & Displays created and installed new window graphics and other indoor signage for the Charlotte Douglas International Airport for their Destination CLT initiative. Representatives at Charlotte Douglas International Airport reached out to our talented sign installation team to complete the rebranding of their space. We have worked with the Charlotte Douglas International Airport in the past and we were blessed to work with such an outstanding client again.

Since 1936, the Charlotte Douglas International Airport has grown from a small, regional airport into one of the largest and busiest airports in the United States and the world. It proudly serves the people of Charlotte, NC with timely, efficient domestic and international air travel.
In 2015, the Charlotte Douglas International Airport started its Destination CLT initiative, which involved an overhaul of many parts of the airport’s interior and exterior to accommodate expansions that were taking place over the next few years. The initiative involved remodeling and updating the airport’s terminal lobby, the arrivals and check-in areas, public art in the airport, and the food and beverage areas.

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A Large-Scale Remodel Inside and Out

Throughout the expansion plan, the Heritage team worked very closely with the Charlotte Douglas International Airport marketing team to ensure that the signage that we created was effective and visually appealing. The scope of the project would be large, given that the inside and the outside of the airport would need to be expanded. But our team consulted with Obregon closely during the whole process to make the redesign the best it could be.

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Over the years, our team has produced and installed an abundance of signage all around the airport, including canvas prints, fabric frames, dimensional lettering, window wraps, and floor graphics.

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The installation team used a myriad of materials to handle the scope of the airport remodeling in the interior and exterior of the space. For the redesigned parking garage, we used window perforated film to make the announcement of the revitalization pop while allowing people on the inside of the parking garage to see out of the windows. We used vinyl floor graphics for the COVID social distancing floor graphics and fleet graphics for the branded airport busses, which we have changed out periodically since then. We created mesh banners and temporary monument signage cover-ups. We also did custom-painted road signage leading into the parking deck.

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A Transformed Charlotte Douglas International Airport and a Satisfied Client

The work that the Heritage team did for the Charlotte Douglas International Airport allowed for the Destination CLT initiative to come to fruition. The window perf of the parking garage, the revitalized lobby, and the outdoor signage positioned the brand most effectively. The marketing representatives in charge of Destination CLT were thrilled with the results.
But even more importantly, the work our team did for our amazing clients allowed for the legacy of the Charlotte Douglas International Airport to be celebrated in a way that did justice to the rich history of the airport and its decades of faithfully serving the Southeast. This wasn’t our first time working with the Charlotte Douglas International Airport and it wouldn’t be the last.

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About Us

Heritage Signs & Displays is the leading sign shop in Charlotte, NC. Our talented team of commercial printing professionals specializes in trade show displays, custom signs, and commercial interior graphics that enhance spaces, promote brands, and captivates target customers. If your company seeks to create new, high-quality displays from the award-winning sign company in the Charlotte area, call our sign professionals at (704) 551-0700. Or if you want to Get a Quote for free, use our convenient form today!

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