Mark Zuckerberg Cutouts
April 10, 2018, activist group Avaaz planted 100 Lifesize cutouts on the east lawn of the White House to call attention to what Avaaz claims are hundreds of millions of fake accounts spreading disinformation on Facebook.
The exhibition went viral on news medias: CNN, Fox News, Washington Post and social media account on Twitter and even the Mark Zuckerberg owned Facebook. Spectrum News ROC tweeted a short video of the cutouts on the lawn, demonstrating how life size and realistic the promotional items are.
Heritage Printing & Graphics was contacted by Avaaz to make the Zuckerberg cutouts, used in the White House demonstration. Our ability to full color print and contour cut signage is impressive. Our flatbed printer produced the 100 promotional items in 5 hours with our CNC router working simultaneously to expedite the process.
The Fix Fakebook custom cutouts were printed on a coroplast substrate, therefore technically not a cardboard cutout as being referred to in many media venues, coroplast is an excellent option for quality and value. We made cutouts to accept a wooden stake, used to plant the cutouts on the lawn, even with mild winds, the Zuckerberg’s stood tall.
The Fix Fakebook standees are 72” tall, demonstrating our ability to easily produce large cutouts for many purposes. Heritage Production Manager, Brent Thompson was quoted “We produce a lot of cutouts, when I learned we were making 100 Zuckerberg’s, I knew it would go viral.”
Heritage Printing & Graphics is a large format signage printer and commercial printer in Charlotte, NC and Waldorf, MD. We have produced award winning signage, displays, magazines and booklets since our inception in 1977. Our specialty is producing high quality marketing materials, in expedited time frames.