Category: Signs

Categories
Signs

Why Dimensional Lettering is the Secret to Signs in Charlotte NC

We live and work in a three-dimensional world, everything around us has evolved to depth perception, and the sign industry in Charlotte is no different. Adults today have matured in a digital society, witnessing the amazing effects computers and digital information have on our lives and the world.

Decision makers expect/demand
Better than average signs

Dimensional Letters
Dimensional Letters

Being seen is no longer acceptable, being remembered in itself is not good enough anymore, success is ultimately measured by the Bottom Line!

Did the new sign
positively impact our
BOTTOM LINE?

If the sign integrated dimensional lettering, it most likely DID show a profitable move. Digital signs get “gleaned over”, while poster style images get ignored completely, whereas dimensional lettering represents a brand professionally.

Dimensional Letters
Dimensional Letters

The secret to signs in Charlotte is “DEPTH” and therefore dimensional letters is the most effective form of signage and plaques. The versatility of dimensional lettering is unmatched; as a standoff mounted sign to an office wall, or mounted to a separate substrate  (brushed aluminum, wood, PVC, acrylic and other substrates available too), and illuminated with LED lighting directly or indirectly as a backlit sign, dimensional lettering is by far the most effective and valuable sign any Charlotte business can incorporate into their brand.

We make metal letters, dimensional lettering, plastic letters. We do not make foam letters.

Dimensional Letters
Dimensional Letters

The options are unlimited!

  • Acrylics: 3-D with the transparency allure, nothing adds depth perception the way an acrylic wall plaque.
  • Backlit: LED lighting adds a rainbow of colors, controlled remotely.
  • Brushed Aluminum: professionalism with metal letters!
  • Colors: direct image print enables us to print to the substrate and color matching paints on plastic letters.
  • Fonts: print and custom cut any font, and any logo with digitizing technology.
  • Installation: mount dimensional lettering directly to an office wall or standoff with mounting hardware.
  • Laminate: print and laminate virtually eliminate all obstacles involving color matching
  • PVC: multi-colors, multi-sizes available (plastic letters).
  • Sizes: from small 4” to the larger 12” lettering and XL letters custom made.
  • Standoff: dimensional letters mounted with spacing from the wall or substrate.
  • Thickness: starting at 1/8” up to 1”, with custom thicknesses available.

Dimensional Letters Charlotte

Joe Gass

Heritage Printing, Signs & Displays

A Veteran Owned Company That Seeks To Honor God By Serving Others

2739 Interstate Street, Charlotte NC 28208 (704) 551-0700

Heritage Printing, Signs & Displays

Categories
Signs

Hornets-Time Warner Cable Signs

The NBA’s Charlotte Franchise took an unprecedented move to rebrand the organization to its previous name. During the 2014-2015 NBA season, fans attending the games and those watching nationwide, witnessed the new look” Charlotte Hornets.

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The rebranding was an extensive undertaking, one in which the Hornets Marketing Department reached out to us at Heritage Printing, Signs & Displays in Charlotte for some custom event signage and displays. A measurable portion of the signage and displays visitors to the Time Warner Cable Arena will see was manufactured locally in our Charlotte sign facility.

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“I’ve been going to Hornets games since I was a kid,
now I take my kids and show them the cool things I make at work!”

Trevor Gibson
Production Coordinator

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The relationship we have with the Hornets and Time Warner Cable Arena continues to flourish well over a year after the successful rebranding. Quality products and customer service have placed Heritage Printing, Signs & Displays on Speed Dial with the Hornets and numerous other Charlotte and Southeast businesses.

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We recently received an order for elegant signage to decorate the upper level hallway in the TWC Arena, which hosts hundreds of events annually. The marketing department sought to emphasize the Hornets history along with many of the popular talents that have utilized Time Warner Cable Arena including:

  • Cher
  • Elton John
  • Jon Bon Jovi
  • JZ
  • Taylor Swift
  • The Rolling Stones

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The Hornets Marketing Department provided us with the Hi-Resolution images to print and showcase inside acrylic standoff signs. The Charlotte production staff (Brent Thompson and Trevor Gibson) printed the images on latex poster paper and custom cut them to the 20” x 20” picture size.

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Our CNC router cleanly and precisely cut every acrylic plate to the exact 24” x 24” dimensions along with smoothly drilling the mounting holes. The images were sandwiched between the acrylic plates and chrome plated standoffs were used to install the signage along the corridor of the upper level in the arena.

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Inserted in this post  are the images Brent and Trevor took after the install, along with some other notable signage we have provided TWC Arena and the Hornets.

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The TWC Arena lobby signs are made with acrylic and chrome plated standoffs, we also offer brass and aluminum standoffs and a variety of substrates (acrylic, wood, brushed aluminum & PVC) to create custom standoff signs for many Charlotte businesses. We print directly to the substrate and often add dimensional lettering for a 3-Dimensional effect.

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“I am a lifetime Hornets fan.
We love working with the Hornets to help beautify Buzz City!”

Brent Thompson
Production Manager

Categories
Signs

Backlit Signs Charlotte

Restaurants, Convenience Stores and Retail Outlet Stores LOVE the backlit signs we make here in Charlotte!

Hi, Joe Gass here again, today we will discuss the marketing value of a backlit sign in Charlotte, how we manufacture them at our local facility and the benefits they bring to your customers.

Value – the initial thought for value is simply getting noticed.  If your business enjoys evening or morning customers, a backlit sign will greatly assist in getting you seen.  That’s why all restaurants and convenient stores utilize this valuable marketing tool, travelers seek convenience and service from unknown vendors, backlit signs helps them see the services and brings them to your storefront.

Manufacturing – there are numerous methods to build a backlit sign, but for the purpose of interest, let’s discuss the most common manner.  The light box itself is pre-manufactured with all electrical and mounting accessories and comes in a variety of sizes, we assist the customer in choosing the appropriate size to fit their needs.  We then use the light box panel (the front of the sign) and print the message, menu or appropriate info on the panel.  We install the panel and test it prior to shipping for installation.

Benefits – Charlotte is a hub for events, restaurants, hotels and “after-hours” businesses, the competition is overwhelming for the business and the selection is phenomenal for the consumer.  Great service will generate repeat customers, but a backlit sign will help those indecisive consumers choose your establishment.

Backlit signs are unique and garnish more attention than the typical banner or printed materials often used for advertising.  Our Creative Services team can design and manufacture you a custom backlit sign that is bold and vibrant.  We also offer personalized lighted signs using your imagery.

#BacklitSignsCharlotte

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