Heritage Printing, Signs & Displays President Joe Gass Speaks at PICA Fall Conference

There’s a WIDE new world of opportunity to grow your commercial printing business and increase your value to your customers!

For those willing to step outside their comfort zone, offering creative wide format solutions can be just the “ticket” to differentiate your company from your competitors. Join Joe Gass, President/CEO of Heritage Printing, Signs & Displays in Washington, DC and Charlotte, NC, as he explores the quickly-evolving world of wide format printing and finishing, and learn how this second generation printer has, over the past seven years, successfully transformed a 40-year old commercial printing business. Here you will learn how to rethink the wide format marketplace as a potential profit center for your business.

What will you learn?

How wide format printing capabilities could successfully transform your commercial printing environment.
How wide format can make you much more valuable to your existing clients.
How wide format will make you much more attractive to potential clients.
Common pitfalls of entering the wide format marketplace and how to avoid them.
How to create a work environment that attracts great, new employees & customers.

Who should attend:

Anyone wanting to be more relevant to their clients and prospects, and grow their business more profitably. Anyone considering adding wide format printing to their list of capabilities and/or expanding their wide format printing and finishing capabilities. Also perfect for anyone struggling to recruit and develop the next generation of talent.

#PICAFallConference

For more information, visit www.HeritageCustomSigns.com